Tessuto Sociale
Gen Zmart Ads
The younger generation, known as Gen Z, will have to face significant changes in social, environmental, and economic aspects. To tackle the problem of overproduction of fast fashion, Insieme Cooperativa Sociale for Tessuto Sociale has launched a campaign to promote second-hand clothing as a sustainable and ideal choice for self-expression. Photos by Andrea Rosset, videos by Quokka Production.
The Tessuto Sociale label represents values such as cooperation, environmental protection, and innovation and promotes daily job placement practices, social inclusion, and generative welfare.
‘Trame’ is a project supported by Intesa Sanpaolo through the Formula Programme in cooperation with Cesvi Onlus.
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